Bernardo Chua, Phillipines entrepreneur, is best known for his products under the Organo Gold brand. This company is best known for its Ganoderma lucidum-infused products, including instant drinks. According to ZoomInfo, Bernado Chua employs the direct to consumer marketing model, where his associates are responsible for selling the products to potential consumers.
Bernado Chua wanted to sell a range of healthy coffee products. He has become one of the first to successfully market the herb outside the Phillipines.
Direct sales seemed like the best business model. It allowed him to grow quickly and expand to diverse markets. His hard work and success in business has been recognized by the many awards and recognitions he has received. Recently he has received the Dangal ng Bayan Award for Business and Industry.
National Shoppers Choice has recognized the company as the top direct selling company in food supplements sections. He has received the “Direct Sales Company of the Year” award five times. His awards demonstrate his commitment to excellence.
Bernardo Chua started Organo Gold as a way to bring the health benefits of ganoderma lucidum to the Western world. The company is the 55th largest direct selling company in the world. Chua attributes his success to making sure to educate people on the benefits of the herb.
The company is also based in Canada, which is known for its strict guidelines. The products must go through rigorous testing and adhere to strict regulations before it hits the shelves. These guidelines allow for the customers to receive the peace of mind that they are receiving quality product.
Despite the success of his company, he continues to grow Organo Gold and his other companies by ensure they provide high quality products at a low cost. A company known for treating its employees as well as its customers, Organo Gold continues to grow and expand globally.